Become Charm City Certified

Here are just a few of the great benefits available to those who complete this engaging, interactive course.

  • Certification and Recognition: Charm City Certified participants have the opportunity to engage in ongoing education and professional development opportunities to stay current with industry trends and best practices.

  • Priority Consideration for Partnerships: Charm City Certified participants may receive priority consideration for partnerships and collaboration opportunities with Visit Baltimore and other tourism organizations.

  • Discounts and Special Offers: Baltimore residents and tourism stakeholders who complete the training program may be eligible for discounts or special offers at participating businesses and attractions throughout the city.

Course curriculum

    1. Taking This Course

    2. Certification Benefits

    3. Certification Benefits Text

    4. Course Outline

    5. Course Welcome

    6. Welcome Survey

    7. Impact of Tourism

    8. Importance of Tourism Video

    9. Unforgettable Baltimore Experiences

    1. Importance of First Impressions in Baltimore

    2. Greeting Visitors

    3. Infographic: Global Guide to Handshakes

    4. 7 Ways to be Welcoming

    5. Challenging Destination Misperceptions

    6. Exercise: Great First Impressions

    7. Ask The Right Questions

    8. 10 Great Questions To Engage Visitors

    1. Things To Do

    2. Explore Things To Do

    3. A Foodie's City

    4. Explore Dining Options

    5. Exercise: Where to Eat

    6. Events Everyday

    7. Challenge: Events This Weekend

    8. Events Calendar

    9. Event Challenge

    1. Understanding Visitor Needs: Service Empathy

    2. Answering Difficult Questions

    3. Exercise: Impact of Tourism

    1. Resources for You

    2. Display Your Certificate

    3. Closing Survey

    4. Apply What You've Learned

About this course

  • Free
  • 33 lessons
  • 0.5 hours of video content

Discover your potential, starting today

Enroll today